FLEX – Continuous Optimization of International eCommerce
- Magento Commerce
Country-specific Continuous Improvement Plan using agile methodologies.
Óptica Óptima – Continuous Improvement Plan for International eCommerce
- Prestashop
Online stores, developed with PrestaShop, operating in Spain and several European countries.
The Challenge
Óptica Óptima needed to evolve and optimize its online stores —built with PrestaShop— operating in Spain and several European countries. The objective was to implement a Continuous Improvement Plan ensuring stability, technical quality, and growth capacity in each market.
Our Solution
We designed a country-specific Continuous Improvement Plan adapted to each market’s commercial, tax, and catalog needs. The team works with agile methodologies, enabling short development cycles, continuous delivery, and steady evolution without impacting daily operations.
We also integrated the eCommerce with the corporate ERP, ensuring reliable synchronization of products, stock, prices, and orders.
Key Features
- Country-specific evolution roadmap.
- Functional and technical optimization of PrestaShop stores.
- Robust ERP integration for data synchronization.
- Improvements focused on conversion and UX.
- Continuous delivery with quality control and error reduction.
- Coordinated work with local teams across Spain and Europe.
Impact
Un ecosistema eCommerce sólido, escalable y alineado con las necesidades de cada país europeo, que permite a Óptica Óptima mejorar continuamente su presencia digital y acelerar su crecimiento internacional.
