{"id":7098,"date":"2024-05-29T16:24:04","date_gmt":"2024-05-29T16:24:04","guid":{"rendered":"https:\/\/www.iagt.es\/?p=7098"},"modified":"2024-05-29T16:24:04","modified_gmt":"2024-05-29T16:24:04","slug":"caso-de-exito-servovendi-una-tienda-online-de-alcance-internacional","status":"publish","type":"post","link":"https:\/\/iagt25.dev-ecomm.com\/es\/caso-de-exito-servovendi-una-tienda-online-de-alcance-internacional\/","title":{"rendered":"Caso de \u00e9xito: Servovendi, una tienda online de alcance internacional"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/servovendi.com\/es\/\">ServoVendi<\/a>, l\u00edder en el mercado de horticultura sostenible y jardiner\u00eda, cuenta con m\u00e1s 200.000 clientes por todo el mundo. Desde 2017, IAGT ha sido un socio clave en su crecimiento, ayudando a ServoVendi a superar barreras t\u00e9cnicas y de mercado para alcanzar el \u00e9xito y una buena experiencia de usuario.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Contexto<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Inicialmente operando en Magento 1.9 Community, con evoluciones y migraciones hasta llegar a Magento 2.3. en plena pandemia (2020), <strong>ServoVendi necesitaba una soluci\u00f3n m\u00e1s robusta para manejar su creciente presencia internacional y, sobre todo, mejorar la velocidad de su ecommerce y la sincronizaci\u00f3n del stock.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Su relevancia internacional exig\u00eda <strong>cinco stores <\/strong>en diferentes idiomas (espa\u00f1ol, ingl\u00e9s, alem\u00e1n, italiano y franc\u00e9s) y con contenidos adaptados. Con ventas en toda Europa y en expansi\u00f3n hacia Jap\u00f3n, tambi\u00e9n se enfrentaban a desaf\u00edos como la gesti\u00f3n aduanera post-Brexit, gesti\u00f3n de tasas e impuestos y diversas complejidades en las pasarelas de pago.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/iagt25.dev-ecomm.com\/wp-content\/uploads\/2024\/05\/Captura-de-pantalla-2024-05-29-a-las-18.06.47-1024x706.png\" alt=\"caso exito ecommerce internacional adobe\" class=\"wp-image-7100\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>La soluci\u00f3n<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Entre los escenarios planteados, finalmente se opt\u00f3 por una migraci\u00f3n a<strong> Adobe Commerce<\/strong> -una plataforma potente, escalable y con un soporte avanzado- y un alojamiento en servidores de Adobe.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta transici\u00f3n permitir\u00eda a ServoVendi aprovechar un sistema de monitoreo de ventas avanzado, integraci\u00f3n continua y tambi\u00e9n nos ofrec\u00eda soporte especializado 24\/7 de Adobe, una ventaja diferencial muy potente que nos dar\u00eda agilidad durante la implantaci\u00f3n para resolver bugs y problemas con la plataforma.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Los retos<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Este proyecto represent\u00f3 un importante reto para el equipo t\u00e9cnico, al ser un proyecto desarrollado al 100% en ingl\u00e9s y en colaboraci\u00f3n directa con el equipo de Adobe UK.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este reto fue superado con \u00e9xito y gracias al aprendizaje y la experiencia adquirida hemos continuado creciendo con nuevos proyectos a nivel nacional e internacional tambi\u00e9n con Adobe Commerce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Resultados<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Con la implementaci\u00f3n de Adobe Commerce, ServoVendi ha experimentado una mejora significativa en <strong>la velocidad de carga<\/strong> del sitio, con una<strong> gesti\u00f3n m\u00e1s eficiente del servidor <\/strong>y <strong>un c\u00f3digo de proyecto m\u00e1s optimizado<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n ha sido clave durante el proceso<strong> la unificaci\u00f3n y reducci\u00f3n de proveedores y servicios de terceros.<\/strong> Adem\u00e1s, ahora la sincronizaci\u00f3n parte de Magento y no del ERP, lo que agiliza la actualizaci\u00f3n de informaci\u00f3n (pues adem\u00e1s se trabaja con marketplaces como Amazon o eBay) y <strong>mejora la experiencia de compra del usuario.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por otro lado, la capacidad de desarrollar<strong> temas flexibles<\/strong> para eventos espec\u00edficos como Black Friday y Navidad ha sido un gran avance, as\u00ed como la posibilidad de implementaci\u00f3n de parches para errores en el c\u00f3digo de mano de Adobe.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00a1La colaboraci\u00f3n entre ServoVendi e IAGT ha demostrado ser un \u00e9xito rotundo! <\/strong>Con un sistema de ecommerce m\u00e1s robusto y eficiente, ServoVendi est\u00e1 bien posicionado para continuar su expansi\u00f3n y \u00e9xito en el mercado global.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>\u00abEste proyecto no solo transform\u00f3 la presencia digital de ServoVendi, sino que tambi\u00e9n marc\u00f3 un hito en nuestra propia trayectoria, ampliando nuestras capacidades y conocimientos en el comercio electr\u00f3nico global\u201d.<\/p><cite>Juanma Garc\u00eda, jefe de Producci\u00f3n y director del \u00c1rea de Comercio Electr\u00f3nico en IAGT.<\/cite><\/blockquote><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Este caso de \u00e9xito de IAGT con Servovendi ha estado liderado por Juanma Garc\u00eda, jefe de Producci\u00f3n y director del \u00c1rea de Comercio Electr\u00f3nico en IAGT; y Juanfran Rodr\u00edguez, responsable t\u00e9cnico en Magento Commerce, as\u00ed como Jos\u00e9 Luis Casado, desarrollador Front-End, y Alejandro Garrido, responsable UX\/UI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/servovendi.com\/es\/\">Visita la web de Servovendi aqu\u00ed.<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfTienes un reto para nosotros? <a href=\"https:\/\/iagt25.dev-ecomm.com\/#contacto\">Contacta.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Descubre c\u00f3mo IAGT ayud\u00f3 a ServoVendi a transformar su ecommerce internacional, mejorando la velocidad, eficiencia y expansi\u00f3n global. [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/iagt25.dev-ecomm.com\/es\/caso-de-exito-servovendi-una-tienda-online-de-alcance-internacional\/\">Read More&#8230;<span class=\"screen-reader-text\"> from Caso de \u00e9xito: Servovendi, una tienda online de alcance internacional<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":7099,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[255,24],"tags":[196],"class_list":["post-7098","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos-de-exito","category-comercio-electronico","tag-tienda-online"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Caso de \u00e9xito: Servovendi, una tienda online internacional<\/title>\n<meta name=\"description\" content=\"Descubre c\u00f3mo IAGT ayud\u00f3 a ServoVendi a transformar su ecommerce internacional, mejorando la velocidad, eficiencia y expansi\u00f3n global.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Caso de \u00e9xito: Servovendi, una tienda online internacional\" \/>\n<meta property=\"og:description\" content=\"Descubre c\u00f3mo IAGT ayud\u00f3 a ServoVendi a transformar su ecommerce internacional, mejorando la velocidad, eficiencia y expansi\u00f3n global.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/iagt25.dev-ecomm.com\/es\/caso-de-exito-servovendi-una-tienda-online-de-alcance-internacional\/\" \/>\n<meta property=\"og:site_name\" content=\"iagt - 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